BAGO launches Play Safe Insights, the gaming newsletter
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21 Aug 2025 •
Reading time: 2 minutes The Belgian gaming landscape is undergoing rapid and complex change. Between new regulations, growing public expectations and the expansion of illegal operators, there is no shortage of challenges for professionals in the sector. To help navigate these changes, the Belgian Association of Gaming Operators (BAGO) recently launched a quarterly newsletter called Play Safe Insights.
A quarterly publication at the heart of the issues
Each issue of the newsletter promises to shed light on several strategic aspects. Readers can expect detailed information on regulatory developments in Belgium, innovative perspectives on responsible gaming and scientific analyses of player behaviour.
The gaming sector is often perceived as opaque, partly because of the proliferation of illegal activities online. Through this initiative, BAGO aims to channel legal practices while combating illegal activities. This approach is part of a strategy of transparency and player protection, which are essential priorities in a rapidly changing market.
The importance of information in the face of industry challenges
The launch of this newsletter comes at a time when legal operators are facing increased competition and increasingly demanding public scrutiny. According to industry experts, the need to properly inform stakeholders has never been more pressing.
Play Safe Insights does more than just relay news: it also offers data analysis, studies on gaming behaviour and advice on how to improve player safety.
‘Our goal remains clear: to contribute to a fair, safe and balanced gaming policy, where player protection and channelling are central, and where illegal activities are combated.’
An initiative that combines innovation and responsibility
Beyond regulatory information, the newsletter highlights innovation and social responsibility in gaming. Operators will find examples of best practices and insights for improving player protection while developing new legal business approaches.
This initiative reflects a clear commitment: to transform the gaming sector in Belgium into a safer space, while promoting creativity and innovation. For enthusiasts and professionals in the sector, it is a unique opportunity to stay up to date with trends, while participating in a more responsible gaming culture.
How to register and stay informed
The newsletter is free and accessible to everyone. For professionals and curious citizens alike, it offers a simple way to stay connected to market developments. BAGO encourages anyone who wants to be among the first to know what is really happening in the sector to register now via their official website.