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PepperMill Casino targeted by fraudulent adverts

11 Jul 2025

While Meta has just announced a tightening of its advertising policy against illegal gambling, fraudulent sponsored adverts have emerged on Facebook, exploiting PepperMill Casino’s image without authorisation.

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iGB Live: Punished gambling companies remain active

Ron

11 Jul 2025

A major international gambling fair took place in London in early July: iGB Live. More than 15,000 people from the gambling world gathered there.

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A visionary anniversary for ANJ’s 5th birthday

Caroline

11 Jul 2025

To mark its 5th birthday, the ANJ organised a major conference to strengthen the fight against gambling addiction. Experts and regulators called for more proactive regulation, focusing on AI, personalised support and legislative reform. The aim: to build a sustainable French model focused on protecting players.

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Meta puts an end to illegal gambling ads with its new rules

Alex

10 Jul 2025

Meta, the parent company of Facebook and Instagram, announced a major change in its gambling advertising policy at the beginning of July 2025. Until now, many advertisements from poorly regulated operators circulated freely, without any real control. Meta now acknowledges that it must remedy this situation, under pressure from regulators and civil society.

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Dutchman Mathijs (46) lost 600.000 euros due to gambling addiction

Nathalie

10 Jul 2025

The Dutch magazine Nederlands Dagblad interviewed 46-year-old Mathijs Ummels from Berg en Terblijt about how he developed a gambling addiction with a huge loss of 600.000 euros.

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Major data leak at Betfair and Paddy Power: everything you need to know

Ron

10 Jul 2025

On Monday 8 July, Flutter Entertainment confirmed that there has been a data leak at gambling sites Paddy Power and Betfair. In the process, players’ personal data was captured.

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Gokverliesterug falls short in injunction battle against Unibet

Nathalie

9 Jul 2025

There was already a lot of fuss about viewing the gambling data at Unibet. For example, in April of last year, a player took steps to gain access to this transaction history, but at Unibet they hid behind the European privacy data and the Maltese regulations.

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New light on gambling incentives: impactful Irish study

Alex

9 Jul 2025

Ireland’s Economic and Social Research Institute (ESRI), supported by the Gambling Regulatory Authority of Ireland (GRAI), has conducted a groundbreaking study. It is based on a random online experiment involving 622 men under the age of 40, all regular punters. The aim? Observing the impact of incentives (free bets, money-back guarantees) on real gambling behaviour, highlighted by the intense atmosphere of European football matches.

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Sweden: WinBet forced to close Superb.bet as of today

Glen

9 Jul 2025

On 3 July 2025, the Swedish Gaming Authority (Spelinspektionen) struck a blow: it ordered WinBet NV, operating under the trade name Superb.bet, to immediately cease all activity aimed at the Swedish market. This decision comes after the authority determined that WinBet, despite its Greek licence, was offering its services in Swedish krona and Swedish – a direct violation of the law.

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France-Japan cooperation on problem gambling

Caroline

8 Jul 2025

On 1 July, the premises of the National Gaming Authority (ANJ) in Paris were the scene of a rare but highly significant diplomatic meeting. A Japanese delegation, made up of members of the Japanese government and researchers from WIP Japan Corp. travelled to France for a series of in-depth discussions on the regulation of gambling and the prevention of excessive gambling.

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Circus Daily under CDJ scrutiny: real media or advertising in disguise?

Julien

8 Jul 2025

Since its launch, Circus Daily has presented itself as an independent sports media dedicated to football, cycling and, more broadly, Belgian sports. However, barely a few months after it went online, the Council for Journalistic Ethics (CDJ) asked for clarification, thereby striking at the main mission of this new medium: to inform, or to promote a gambling operator?

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Betsson forced to reimburse €527,395 in Sweden

Glen

7 Jul 2025

On 1 July 2025, the Swedish Supreme Court handed down a major ruling: Betsson, via its Maltese subsidiary BML Group, must reimburse €527,395 to a player suffering from gambling addiction. A significant decision, which puts the responsibility of online operators in a new light.

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Children and gambling: a worrying reality

Caroline

7 Jul 2025

Their names are Raphaël, Inès or Yanis. They are 15, 16, sometimes 17 years old. And already, some of them are scratching tickets in the school playground or betting online on the result of a Ligue 1 match. Yet the law is clear: gambling is prohibited for minors.

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PepperMill Friends to sponsor STVV until 2028

Maxime

6 Jul 2025

STVV football club has announced a new partnership with PepperMill Friends, with the logo to be displayed on the back of the new Bart Appeltans shirts.

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Monopoly comes to casinos with Hasbro’s new partnerships

Alex

6 Jul 2025

In July 2025, Hasbro took a major step forward in its ‘Playing to Win’ strategy: not just reviving its iconic brands, but bringing them to life in the form of adult casino games. Earlier this week, the company announced four licensing agreements, in collaboration with Aristocrat, Evolution, Galaxy Gaming and Bally’s. These will enable the creation of games based on Monopoly, Yahtzee, Battleship and even Dungeons & Dragons from January 2026.

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Do you gamble online? This is why Bwin is so popular in Belgium

Ron

6 Jul 2025

Let’s face it: if you like to gamble, you want a platform that is reliable, works smoothly and doesn’t cheat you. In Belgium, then, one name quickly comes up: Bwin. But why really? What makes that site so popular with Belgian players?

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Entain fails to prevent the registration of the name ‘Sportbet’ with the EUIPO

Glen

5 Jul 2025

At the beginning of June 2025, the British giant Entain, owner of the Sportingbet trademark, saw its complaint rejected by the European Union Intellectual Property Office (EUIPO). The company was seeking to prevent Italian operator Sportbet S.R.L. from registering the ‘Sportbet’ trademark. But against all expectations, the EUIPO rejected Entain’s opposition, ruling that the terms ‘sport’ and ‘bet’ are too generic to be protected by an exclusive right.

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