Gambling club casino news meta whatsapp facebook instagram

Meta fined 10,000 euros per day for fake Barrière ads

French casino company Barrière has been fighting tech giant Meta (the company behind Facebook, Instagram and WhatsApp) for almost a year. And now a French judge has fined Meta 10,000 euros for every day they continue to show fake ads using Barrière’s name without permission.

Meta must pay if they don’t stop fake ads

In April, the court already decided that Meta had to stop distributing fake ads that abused Barrière’s brand name and the image of their casinos and employees. But Meta apparently didn’t care much about that.

That’s why the judge has now said: for every day you don’t stop, you will pay 10,000 euros. They have one month to put this right, otherwise the fines will start to increase.

This news was announced last Wednesday by Barrière itself. The new ruling was made on September 10th and gives Meta another chance to appeal, but it is becoming increasingly difficult for them to avoid this fine.

False advertisements put Barrière in trouble

The whole thing started almost a year ago when fake advertisements appeared online that made it seem as if Barrière was involved in illegal online casinos. People who clicked on the advertisements were redirected to gambling sites that are banned in France. This not only damaged Barrière’s image, but also landed the company in legal trouble.

In January, Meta Ireland (where their European headquarters are located) already received an initial conviction, but they appealed. In April, the judge again confirmed that Meta was wrong. For Barrière, this new ruling is a victory, because according to them it proves that “even large companies like Meta must comply with the law.”

The battle is not over yet

In addition to the fine that Meta is now facing, a criminal investigation has also been launched into the people responsible for creating these false advertisements.

 | 

Caroline specializes in the casino industry, where she combines a deep knowledge of the gaming sector in France with a passion for digital innovations. She explores the changes that are revolutionizing this industry, from the integration of artificial intelligence in the user experience and data analysis to blockchain technologies that strengthen the security and transparency of transactions. Curious and committed, she is particularly interested in responsible gaming solutions and new regulations, addressing topics as varied as player protection, risky behavior management, and the importance of ethical practices.

Through her in-depth and accessible articles, Caroline allows readers to better understand the trends, innovations and challenges of a constantly changing industry. She takes care to demystify new technologies and to make the link between technical advances and their concrete implications for players and operators. Her goal? To offer an informed and balanced vision of a sector in full transition, between tradition and modernity, while contributing to a dialogue around more responsible and secure gaming.

Recommended

Relief: French mini-village opens casino to save horses

After years of discussions and changes to the law, the municipality of Arnac-Pompadour in the French region of Corrèze has finally given the green light for the arrival of a casino.

The FDJ must pay extra after EU decision on monopoly

On October 31, the European Commission decided that La Française des Jeux (FDJ) does not receive unfair state aid for its monopoly on lottery games and sports betting in France.

Historic strike in the French horse racing industry against the proposed surtaxation

The horse racing industry is preparing for an unprecedented mobilization this Thursday, November 7, where a “dead day” will paralyze all races in France.